The Pink Ribbon Gala, 2011
For the 9th consecutive year the Swedish Cancer Society supported the pink ribbon campaign in Sweden. The purpose of the campaign is to fight against breast cancer by raising money to fund cancer research, disseminate knowledge and raise public awareness about the disease. In 2010 the Society raised a fantastic 434 million Swedish kronor.
Mediatec was proud to have supported the event by providing broadcast and display equipment for the gala, streamed live to TV3 from Norrköping, Sweden 26th October. In addition to OB5, which is their flagship fully equipped broadcast trailer, there were five wireless cameras with LINK XPR-system and two “track and dolly” camera systems complete with return video links. Thereby providing optimal coverage of the event in the Grand Hall to support the broadcast.
Axel Engström, technology project manager says – “We are thrilled that we could provide these wireless solutions, that gave us new possibilities to enhance the production of the Gala”
Mediatec also supplied an up-link unit for the distribution and projection of the event using a large-scale Barco 30 projector, one of the most powerful projectors on the market.
